Khelmart.com, which started its operations in November, 2012, is now planning to outdone its competitors through a social awareness campaign. The campaign would educate the customers about the key points to remember while purchasing a sports equipment. “Indian people love sports. Buying a sports equipment is one of the very few guiltless purchases for the Indian men. But with so many brands out there, choosing the right equipment is a difficult task. We are planning to educate our customers about the right equipment to be chosen for a better performance” says Mr. B. P. Gupta, Founder & CEO. In the initial phase, Khelmart would launch the campaign for three sports: Cricket, Badminton and Tennis. In its campaign, Khelmart would also point out the ways to judge the quality of the equipments in all three sports.
Khelmart is collaborating with national level players to create a substantial knowledge base. The online retailer of sports goods has already created more than 200 videos to demonstrate the best products. It has also launched Khelmart.org for the same purpose. According to the CEO, for other big retailers such as Jabong or Snapdeal, sports equipments is just another category like other product lines they have while the other specialized sports goods retailer are too much sales focused and doing nothing in order to educate the customer.
Khelmart is seeking to make a strong hold in the smaller cities and towns. “They have the passion for sports not lesser than any big city guy but the non availability of quality products is taking a toll on the sports culture” commented Mr. Gupta. After dominating the search engines for almost all of the competitive keywords, Khelmart, which is currently processing around 50 orders a day, is hoping to take the number of daily orders to 250 by the end of next quarter.
About Khelmart – Khelmart is an online retailer of sports goods and fitness equipments. Khelmart started its operations in November, 2012 from Meerut, the sports city of India. Currently Khelmart has more than 2000 products in its catalogue related to almost all of the sports. Khelmart was founded by a team of 5 sports enthusiasts headed by its current CEO Mr. B. P. Gupta, who has the process optimization and administration experience of more than three decades. Khelmart has set the vision of becoming the largest sports goods retailer by the end of 2015.
Month: April 2013
Yonex Badminton Rackets feature Comparison interfaces
How to Identify the Fake Kookaburra Cricket Bats
To see complete range of Kookaburra Cricket Bats online in India , Please visit www.khelmart.com
How to Idetify Fake GM Cricket Bats
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- Ricochet 1000 : This Cricket bat is produced with test match quality English willow (Unbleached ).
- Ricochet 750 : This Cricket bat is produced withProfessional quality English willow (Unbleached ).
- Ricochet 550 : This Cricket bat is produced withpremier league quality English willow (Unbleached ).
- Ricochet 250 : This Cricket bat is produced with hand selected English willow (Unbleached ).
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Yonex lightest Badminton racket
Can you guess , which one is the Yonex lightest Badminton racket ? It is Yonex Arcsaber FB . Weight of Arcsaber FB is 73 gms . Can you image .. just 73 gms. Now when you are amazed with weight of this new arcsaber badminton racket , let me give you some more information on this. In 1980 ,Yonex launched sub -100 gms Badminton Racket .i.e Carbonex 8. After launching the Carbonex 8 , Yonex given new dimension to rackets research & development program where different brands started working on light weight Badminton Rackets.
Now , Yonex launched arcsaber FB , lightest Badminton racket.We all know how effectively Yonex worked on NANOScience , state of art material innovation . In Arcsaber FB , Nanoscine is further improved and developed as Nanomatric. In Nanomatric , bonding strength of carbon fiber is improved and its give extraordinary shaft construction. By improving the bonding strength of carbon fibers , amount of carbon is actually reduced up to great extent and as a result , now shaft is 60% less thinner than conventional models.
NANOMATRIC is not only giving edge on thinner shaft but it also improve the other property as well.WIth NANOMATRIC, Bending Strength of Racket in Improved by 8% as compared to conventional graphite models , stiffness is reduced by 2% and Impact strength is improved by 40% .
All these data is collected by Yonex R & D team . So with this data we can say that Yonex has added another breakthrough Badminton Rackets in its catalog.
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